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In the United States, the number of the Sports Illustrated Swimsuit 2019 magazine is already circulating with the participation of three sports-models in Puerto Vallarta. The Puerto Vallarta Tourism Trust announced that it welcomed the production team of the famous Sports Illustrated (SI) magazine for its swimwear photo shoot of its 2019 edition, with some of the most famous athletes in the world. the present- In this way, one of the most iconic publications in the world of magazines: the number of Sports Illustrated swimsuits, is promoting the name of Puerto Vallarta among more than 70 million consumers in the United States alone.

The models 

The team spent four days photographing the Olympic champion gymnastics athlete from the United States, Simone Biles; UFC fighter Paige Vanzant and ski team member Lindsey Vonn in various stages of the Sierra Madre Occidental and Banderas Bay, in that paradise that is managed by the tourist activities provider, Vallarta Adventures.

Puerto Vallarta is presented in photographs and videos on the page and social networks of Sports Illustrated magazine, which is already attracting the attention of the reading public towards this paradise. It does not take much effort to enjoy Puerto Vallarta, as it has endless experiences, said MJ Day, executive director of Sports Illustrated.

A cultural phenomenon

Sports Illustrated Swimsuit reaches more than 70 million adults annually, men between 18 and 34 years old. This brand has 20 derivative products, as well as a dynamic experience in marketing and social networks. Since its debut in 1964, the number of swimsuits has become a cultural phenomenon and a launch pad for successful careers in television, fashion, business and film. The fashion industry describes Sports Illustrated Swimsuit as the “Oscar of the swimsuit”, since an appearance in the edition is a great achievement and recognition.