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On the morning of Tuesday, March 10, 2026, the 31st edition of Gala Vallarta Nayarit—the most significant tourism forum in the Mexican Pacific—officially opened at the Puerto Vallarta International Convention Center. The opening ceremony was led by the mayors of Puerto Vallarta and Bahía de Banderas, Luis Munguía and Héctor Santana, alongside the Tourism Secretaries of Jalisco and Nayarit, Michelle Fridman and Juan Enrique Suárez, respectively.
The inauguration featured a press conference with government officials, a symbolic butterfly release, and a guided tour of the event facilities within the Convention Center.
Michelle Fridman, Jalisco’s Secretary of Tourism, welcomed attendees and emphasized the event’s importance. She highlighted that Puerto Vallarta offers far more than just “sun and sand,” pointing to its culture, gastronomy, entertainment, nature, romance, and adventure—solidifying its reputation as “the most Mexican beach destination in the country.”
Gala Vallarta Nayarit provides a meeting space for international sellers, companies, and tourism leaders to negotiate and define the industry’s direction for the coming months. Over three days of activity, more than 750 industry representatives are expected to hold approximately 5,000 meetings.
Welcome Cocktail Dinner Party
Almar Resort Luxury LGBT Beach Front Experience hosted the Welcome Cocktail Dinner Party for Gala Vallarta Nayarit at its stunning Eden Garden and Lounge Club on the night of Monday, March 9, 2026.
The event welcomed international tourism wholesalers, local authorities, and LGBTQ+ media outlets for an unforgettable evening. ✨ Attendees enjoyed live entertainment, a delicious gourmet meal, and the breathtaking beauty of our venue. 🌅
Photos by Jerry Jones. Video by Christian Velasco.
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