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Photos by Oscar Almeida
Activists and community members took to the streets on Monday, March 31, 2025, to mark International Transgender Day of Visibility, turning the city into a canvas for protest and pride.
The day began with a trans-inclusive march from Hotel Rosita to the Amphitheater of the Arches on the Malecón. Organized by Red Diversidad Vallarta, MOVii – Movement for Equality in Mexico, Vallarta Trans, Diverso Vallarta, Comunidad Ballroom PV, and other local groups, the march carried a clear message: “We exist, we resist, and we demand rights now.”

Dozens of participants carried banners, flags, and wore clothing representing their identities while chanting against institutional transphobia and calling for public policies supporting trans communities in the municipality.

At the Amphitheater, activists carried out a public art intervention, painting a pedestrian crossing in the colors of the trans flag. The project, approved by the City Council and championed by Councilman Luis Escoto, extends from the Arches to Plaza de Armas, establishing a permanent symbol of inclusion in Puerto Vallarta’s tourist center.
Escoto addressed attendees, reaffirming his commitment to advancing local LGBTQ+ rights. Other speakers included Sebastián León, trans coordinator of MOVii and promoter of the Binder Project; Karla Macedo of Vallarta Trans; and Dennisse Covarrubias of MOVii. Representatives from Diverso UDG and the Binder Project support program were also present.
The day concluded with the Kiki Ball at Plaza de los Arcos, a cultural protest featuring voguing, music, and performances celebrating trans and queer identity.
Puerto Vallarta was painted blue, pink, and white—not as a trend, but as a call for justice, respect, and recognition.





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